The days when a bar menu consisted only of large, global industrial brands are finally over. The guests of 2026 are critical, informed, and looking for a story they can taste. This is where the trend of "local spirits" comes into play. A regional product – like the Old Dragon Rum rooted in Dinkelsbühl –…

Many restaurateurs leave money on the table when it comes to desserts. The classic dining experience often ends with coffee or an espresso. The guest is full, their attention wanes, and the average check value stagnates. But what if you staged the dessert not as the end, but as the culinary highlight of the evening?…

Die Gastronomie des Jahres 2026 ist kein Ort für Stillstand. Während in den vergangenen Jahren der Fokus oft auf immer komplexeren, teils überladenen Cocktail-Kreationen lag, kehrt der Gast zurück zum Wesentlichen: Er sucht nach Charakter, nach echtem Handwerk und nach einer Spirituose, die im Gedächtnis bleibt. In diesem Kontext hat sich eine Kategorie klammheimlich an…

Many restaurateurs make the mistake of viewing their bar menu as a static document. However, especially in the premium spirits sector, seasonality is a powerful lever for increasing the average bill and constantly surprising guests. A premium spiced rum like Old Dragon is your strongest ally in this. It possesses the aromatic depth to provide…

A party is only as good as the mood of its guests – and that mood is often determined by what ends up in their glasses. Rum is the absolute all-rounder here. It is so versatile that it works just as well as a moment of pure enjoyment in a quiet corner of the party…

For people with celiac disease or a pronounced gluten sensitivity, daily grocery shopping is often associated with caution. The question "Is this product gluten-free?" accompanies you with almost every food item. However, when it comes to spirits like rum, we can give the all-clear: Rum is naturally gluten-free. Even if the answer seems simple at…